Salary Nigeria, Media Buyer, Marketing, Advertising, PR

Media Buyer salary

Despite the difficulties, media purchasing can be satisfying https://wizardsdev.com/en/vacancy/media-buyer-adult-dating-part-time-or-full-time/ for those who value a vibrant workplace and the chance to support the success of some of the biggest and most prestigious businesses in the world. Common benefits include Health Insurance, Paid Time Off, Remote Work Options, Professional Development. Additional benefits may include Stock Options, Performance Bonuses, Health and Wellness Programs, Home Office Setup. If you want to take a shortcut, here is a full job description you can copy for your job post. Some google ad alternatives would be other search engine-focused ad networks such as Bing ads which have traditionally lower volume but may be less competitive.

How much does it cost to hire a media buyer?

A Media Buyer is responsible for purchasing advertising space and managing media campaigns across various platforms. You will analyze audience data to identify the best advertising channels and negotiate rates with media vendors to maximize ROI. Your role involves collaborating with creative teams to ensure that the messaging aligns with campaign goals while adhering to strict budgets.

Media Buyer Salary in UAE

Whether you buy media on Facebook, Google, or TikTok ads, each has different methods for narrowing down your target audiences. Entry-level positions (Junior Level) start at $38,310 – $51,080, while experienced professionals (Senior Level) can earn up to $76,620 – $114,930. Entry-level positions (Junior Level) start at $12,660 – $16,880, while experienced professionals (Senior Level) can earn up to $25,320 – $37,980.

FAQs About Media Buyers

A Facebook media buyer is responsible for deploying ad creative across all Meta advertising channels, including Facebook Ads Platform, Instagram ads, Audience networks, Whats App, FB Messenger, and more. Based on a standard 40-hour work week, Media Buyers in UAE typically earn between $26.09 and $35.30 per hour per hour. Based on a standard 40-hour work week, Programming language implementation Media Buyers in Vietnam typically earn between $8.62 and $11.67 per hour per hour. Based on a standard 40-hour work week, Media Buyers in Egypt typically earn between $7.86 and $10.63 per hour per hour. Based on a standard 40-hour work week, Media Buyers in Saudi Arabia typically earn between $18.28 and $24.73 per hour per hour. Similar positions to Media Buyer include Digital Media Buyer, Programmatic Buyer, Traditional Media Buyer, Advertising Specialist.

  • Many media buyers begin their careers as marketing coordinators or media planners.
  • When looking at a brand’s paid digital channels, Google ads have always had a giant slice of the pie with massive advertising inventory.
  • More so, the total cost of a media buyer is much higher than their salary or hourly rate alone.
  • Based on a standard 40-hour work week, Media Buyers in Vietnam typically earn between $8.62 and $11.67 per hour per hour.
  • Some media buyers work for advertising agencies or media planning companies, where they acquire experience working with a range of clients and media platforms.

Hiring the right media buyer can profoundly affect your business growth; here are the key steps to making sure you hire a good media buyer. When looking at a brand’s paid digital channels, Google ads have always had a giant slice of the pie with massive advertising inventory. The Google ads ecosystem, often known as “Ad Words,” includes traditional display and banner ads and search advertising, and you can even run YouTube ads from their platform.

What benefits are typically offered to Media Buyers in Saudi Arabia?

If you decide to become a Google Media Buyer, you will spend a lot of time keyword planning and versioning your creative to work across the various display network sizes. If you are wondering how to run Snapchat ads for your brand, they have a programmatic platform similar to Facebook and TikTok. One of the hottest new ad platforms for 2023 is TikTok; with a large amount of ad inventory, many brands have been shifting some of their advertising budgets to TikTok.

Media Buyer salary

Work experience

Media Buyer salary

Many media buyers begin their careers as marketing coordinators or media planners. For instance, some Coca-Cola media buyers began as marketing coordinators and advanced to media buyer positions after getting experience. For example, media buyers at companies like PepsiCo, Procter & Gamble, and Omnicom frequently gain industry experience before moving up to more senior positions. Expert knowledge of media planning software and data analysis techniques is also a highly desired skill.

Media Buyer salary

Top Performance Marketing YouTube Channels Need to Follow in 2023

All media campaigns purchased from Meta are deployed through their platform known as the “Meta Ads Manager,” formerly Facebook ads manager. As a media buyer, you can expect to work in a fast-paced environment with short deadlines and high-pressure situations. For those who appreciate a dynamic and fast-paced work environment, media buying can be an exciting and rewarding job, despite the occasional long hours.

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